The Power Of Digital Marketing

It’s often a lot easier to sell to your current customers than to get a new customer. They already like and trust you and know your product/service works. Tap into that opportunity by looking at what else you can sell to your customers that compliments what they bought previously. For example, if you have a resume writing service, you could go out to recent customers and also offer an additional service where you submit their resume to X amount of job ads and write a customized cover letter for each ad, and also submit their resume to several recruitment agencies. One of our followers once had a tech business where he sold server management services, and he was asking me how to increase sales. After pointing out how it’s often much easier to sell to existing customers than get new ones, I asked him what kind of stuff or things his current customers seem to want or ask him for. As I suspected, they were often asking for things like websites, ranking help, etc. amo...

שי סטרסיקו מנהל שיווק VCI - פתרון מיקור החוץ שלך לפיתוח תוכנה ואפליקציות  בסביבה העסקית התחרותית של היום, חברות ישראליות רבות מחפשות דרכים להוזיל עלויות ולמקסם את היעילות. כאן נכנסת לתמונה VCI, ומספקת פתרון מיקור חוץ לפיתוח תוכנה ויישומים שיכול לעזור לחברות לחסוך בעלויות העובדים ולהגדיל את הפרודוקטיביות. ב-VCI, אנו מציעים מגוון אפשרויות גמישות כדי לענות על הצרכים הייחודיים של הלקוחות שלנו. בין אם אתם מחפשים להעסיק מתכנתים, לעבוד על בסיס פרויקטים או למיקור חוץ של ניהול הפיתוח שלכם, יש לנו פתרון שיעבוד בשבילכם. אחד היתרונות הגדולים ביותר בעבודה עם VCI הוא היכולת לחסוך בעלויות העובדים. במקום להעסיק ולתחזק צוות פנימי גדול, אתה יכול למיקור חוץ את צרכי הפיתוח שלך אלינו וליהנות מהיתרונות של צוות מסור ללא תוספת הוצאות. בנוסף, לצוות המפתחים המנוסים שלנו יש את המומחיות לטפל במגוון רחב של צרכי פיתוח, החל מאפליקציות מובייל ואינטרנט ועד לפתרונות תוכנה מורכבים. עם VCI, אתה יכול להיות בטוח שהפרויקט שלך יטופל על ידי צוות של אנשי מקצוע עם רקורד מוכח של הצלחה. אנו מציעים גם את הגמישות לעבוד על בסיס פרוי...

So how can focusing on the benefits of your offer increase your sales? It’s a marketing technique that encourages customers to focus on the end result that your product will give them, which is a powerful motivator to encourage customers to buy. Your offer will have features (specifications) and benefits (the end result). In your marketing focus on the benefits of your service/product, instead of the features. It’s the benefits that sell your product, not the features. For example, does a person buying an anti-aging cream want to know that it contains the ingredient Q10 or that it visibly reduces wrinkles and makes them look younger? Think about how you can use the benefits your product provides in your marketing - you can still list the features, but link them to the benefit that the feature will give your customer. For example, if you have a business selling a course teaching guitar lessons, you might have three main features that you could translate into benefi...

It would not be wrong to say that people’s interest in blogging has hit the highest point in recent years. Some people believe that blogs are dying, but more accurate they're evolving. Make no mistake, blogs are here to stay, but they're more competitive than ever. With social media, freelancing, and SEO becoming widely used around the world, the trend of blogging has dramatically increased in recent times. Millions of blogs are being written on a daily basis, but there are some basic tips and techniques which should be implemented in every excellent and engaging blog post you write. Captivating Title and Headline Many writers tend to ignore the fact that a good blog post is always about just one idea. There is no need to add numerous ideas and topics in a single blog post because the primary purpose of a post is to discuss and elaborate on one idea. A good title is the one that captures the readers’ attention at the very first glance and briefly describes the content o...

For many people, their businesses are their primary source of income and the way they provide for their families. In order for a business to continue generating a steady source of income, and to grow, a business needs to seek new clients. Anyone who's been in business for a day can tell you how competitive it is. Your customers have plenty of businesses to choose from so you have to go out and find them. It's hard to be found by new customers, but luckily in the age of the internet we have thousands of platforms and means to advertise and market ourselves. There are many ways to start with lead generation and it can be done through platforms like Google and social media. Many businesses also like to use a landing page along with other methods to generate leads. Using landing pages effectively can be a great way to gather leads, but first you have to get your leads to visit them. Whether your business is online or offline both avenues are great for getting the word out ab...

In today's society, independence is highly valued, and this applies to love as well. Many people are looking for relationships where they can maintain their independence while still experiencing the joys of love and companionship. This is where Dating Liberty comes in - a platform that encourages its users to embrace their independence in love and find partners who share their values. Dating Liberty is a dating platform that offers its users the freedom to choose their own love story. The platform recognizes that everyone has different needs, desires, and preferences when it comes to love and relationships. Therefore, Dating Liberty offers a variety of options and features that cater to a diverse range of users. One of the key features of Dating Liberty is the ability to create a personalized profile that reflects your individuality. You can include details about your interests, hobbies, and values, which will help you connect with people who share similar interests and values. Add...

Business owners often do more talking than listening. When it comes to making sales, often it’s best to do more listening than talking. Instead of overthinking and brainstorming what your prospects might want, why not just ask them? You’d probably be surprised at how easy it can be to sell them what they’re already telling you they most want/need. For example, if you’re selling a variety of online marketing or web services, instead of trying to force them to buy a particular SEO package to help rank their site, why not ask them what they think their biggest issues are right now with their business? You might find that they really don’t care much about their ranking but might instead be focused on their social media, e-mail list management, or some other service that you could easily do for them. Once someone tells you what their issues are, ask them what they think that would do for their business if those issues were solved, and then ask them how much more they t...