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How to Increase Your Profits by Offering A Range of Different Upsells

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Looking for a way to capitalize on the value each customer is worth to you? An easy way to do this is by offering different upsells. Upselling is offering a complimentary or upgraded version of a product/service that a customer is currently purchasing. One of the most well known upsells can be heard when you head into your local fast food joint: “Would you like fries with that?” Even not so great upsells can add a quick 33% or more to your revenue stream.  Some really good upsells or funnels can even double your initial sales or more! An upsell is a great way to increase the total value of a sale. For example, if you run a dance school, and each class is $15, you could provide a number of upsells. You could offer 3 different upsells, of varying amounts: Upsell 1 - 4 week course for $50 Upsell 2 - Gold Membership where for $120 a month you can attend as many classes as you like. Upsell 3 - Pro dance package for $200 a month, which allows you to attend unlimite

Why Content Is Still King

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One common and popular phrase that has stood the test of time is "content is king" why? Because it has remained true despite hundreds of other factors like SEO practices, social media, and many other modern trends influencing online businesses and marketing. SEO experts have begun to adopt the philosophy that content is the most crucial factor of the ranking of any website. Despite the fact that the importance of content is emphasized in many high places, too many aspiring online entrepreneurs have not fully understood and embraced this idea. Many will miss out on the benefits that great and original content can bring to a page. There are many to consider. First of all, though, it is essential to be familiar with what content actually is. There is no short answer to this question. Content is everywhere and it's used in everything. In blogs, posts and articles you can find it along with web content like an “about us” page or a page describing products and service

Catering in Ocala, Florida: A Guide to Elevating Your Next Event

Ocala, Florida, a city known for its beautiful horse farms and lush landscapes, is also a place where you can find exceptional catering services that can turn any event into a memorable occasion. Whether you're planning a wedding, corporate event, or a family reunion, Ocala offers a variety of catering options that suit every taste and budget. Here’s your guide to navigating the catering scene in this vibrant city. In the heart of Ocala, Florida, catering options are plentiful, offering everything from classic Southern fare to innovative global cuisines. Among these, Brick & Ember Pizza stands out for those seeking a casual yet uniquely satisfying experience. Known for their artisanal pizzas baked in a traditional wood-fired oven, Brick & Ember brings a slice of culinary delight to any event. Whether it’s a casual gathering, a business meeting, or a family reunion, their mobile pizza catering service adds a warm, inviting atmosphere, with each pizza crafted from locally sou

How To Sell To Other Businesses

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Business to marketing seems like a foreign language to many people who are trying it for the first time. The consumer markets seems so much plainer and easier, after all, we're dealing with every day people. With businesses we feel we are dealing with some mysterious entity or some divine VIP, a thing whose persona is foreign to everything we knew in the every day human consciousness. The reality that most people miss, and it's a well-kept secret, businesses are people. They are decision makers, executives, highly paid company officers, and even midgrade managers. At the end of the day though, they are people, selling to other businesses is no different than selling to people, except that you have to consider the kind of person you're selling to. Much of this involves trying to get into a person's head. What does a business owner or manager need and/or want? What things will improve their lives, and more importantly, the operations of their business? Answering these

Luxury Pet Comfort: Explore TheTriya.com's Premium Beds and Sofas

In the ever-growing world of pet ownership, our furry companions aren't just pets; they're cherished members of the family. As such, it's only natural that we want to provide them with the very best, from comfortable beds to stylish sofas and everything in between. That's where TheTriya.com comes in, serving as your premier online destination for premium pet supplies. Based in the USA, TheTriya.com caters to pet lovers worldwide, offering a curated selection of high-quality products designed to enhance the lives of both pets and their owners. Whether you have a pampered pooch or a finicky feline, you'll find something to suit their needs and preferences. One of the standout features of TheTriya.com is its range of luxurious beds and sofas for pets. Gone are the days of unsightly, uncomfortable pet beds taking up valuable space in your home. Instead, you'll find a variety of stylish options that seamlessly blend with your décor while providing your pet with the u

How to Drive Sales and Traffic to Your Business Using Social Media Influencers

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Did you know that some big influencers out there online can literally drive millions of dollars in sales, with a single post on social media, or mention on a big blog? In fact, there’s even billion-dollar businesses that have gotten their start from single big influencers mentioning their products. And, surprisingly enough, it’s easier to do than you might think. Sure, it might be far harder to do a multi-million dollar launch overnight from a big star mentioning you just to be nice, but there’s plenty of well-known influencers that can still drive a ton of sales your way (and you never know when you might get lucky by landing a bigger one). To increase your chances of this, you should take the time to reach out to these big influencers, blogs, news sites, etc., and offer them your products for free in the hopes that they’d be willing to review them. Sometimes you can even pay these influencers to mention your products. And although some of the biggest

How to Go From Having Customers Balking at Your Price to Being Ready to Buy – the Power of the Word “Only”

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How items are described and the words we use to frame situations can have a big impact on how we then think about a scenario. Just as saying, “I cut my finger, but there’s only a little blood” versus, “I cut my finger and there’s blood everywhere,” paint two very different pictures, the words you use to describe your pricing can make a big difference to your sales. Something as small as just putting the word “only” before your pricing can increase your sales. For example, if your price point is $97, instead write "Only $97." Psychologically, by putting “only” in front of the price, you are making little of the price, implying that it isn’t that big, and is a good deal. While it may seem small, little tweaks can have a big impact on conversions. How we “frame-up” and train our customers to think about our pricing can influence their buying decision. By using the word “only” before your price (eg, “Only $97” vs. “$97”) it psychologically implies the value