The Power Of Digital Marketing

by  Emily Linehan   With so many sunscreen choices on the market, it can feel overwhelming as to which sunscreen to use. I believe that having basic knowledge of how they work and understanding what the claims mean (SPF, broad spectrum, etc.) is important so you can make the best sunscreen decisions for yourself and your loved ones.  What type of sunscreen should I choose? When choosing a sunscreen, it is important to know that there are basically 2 types of sunscreens: Chemical and Physical/Mineral Chemical sunscreens  (oxybenzone, avobenzone, octisalate, octocrylene, homosalate, or octinoxate) undergo a chemical reaction with the UV rays, absorbing them and then release the extra energy as heat. The sunscreen's chemical reaction is only for a limited amount of time. Hence, you will have to reapply every 2-3 hours to ensure you are still protected.  “Physical” or “Mineral” sunscreens  (zinc oxide or titanium dioxide) create a barrier of protection that reflect and scatter the UV r