The Power Of Digital Marketing

Mascara and Lip Gloss to Accent Your Pale Lashes We've all had those days when our makeup just doesn't seem quite right. If you're a blonde with pale lashes, it can be even harder to find makeup that accentuates your best features. But fear not! With the right tips and tricks, you'll be able to find the perfect mascara and lip gloss for your blonde hair and pale lashes. Mascara Mascara and lip gloss are two essential beauty products that can take your look from boring to beautiful - and especially if you have pale lashes. With the right mascara shades, you can make those pale lashes pop without looking too heavy. For blondes finding the right mascara and lip gloss can be a challenge. No one wants to end up with makeup that makes them look washed out and dull, but how do you achieve the perfect look?  The key when it comes to mascara is choosing brown instead of black. Black can be too harsh against light skin tones, so opt for brown instead – it will give your lashes ...

Sometimes it’s hard to see the benefit of something we haven’t seen in action or tried first. Offering a free trial period, or a demonstration of your product, can be a great way to alleviate a potential customer’s fears and make them confident the product will work for them. Also, once someone has tried something free they often feel obliged to reciprocate by purchasing from you - it’s the principle of reciprocity in action. For example, if you have a software product, offer a free 30 day trial, so customers can see how it works, use it and see the results they get from it. You’ll get customers who may have sat on the fence or not purchased previously all of a sudden be ready to buy because they can get a chance to experience how great the product can actually be for them. There’s one tip we’ve learned over the years that can greatly increase your retention rate here (or essentially how many stay on past the trial period), and that’s to offer a free trial, but re...

In this day and age we have an amazing ability to connect with pretty much anyone in the world we want to.  A few clicks and bam! We’re connected.  Online marketing definitely paves the way to reach your target audience, but how do you successfully use social media as a vehicle that leads to a sale?  The answer is so simple, which is why I think it’s  completely missed .  In fact, even seasoned Entrepreneurs fall victim to these  4 deadly mistakes  when it comes to online selling … Mistake  #1: A Conversation? One of the biggest mistakes I see people making online is the   absolute  avoidance  of a real conversation with another person.   Yes, I do realize we live in a “text” and “chat” society these days, but does that mean conversation is dead?  What happened to an old fashioned phone call? Back in the day when I was first using Facebook to connect with potential clients, I would  message someone and I’d say, “It looks like we run in the same circles. We have 75 mutual (friends or ac...

Offering a free gift, with a purchase over a certain amount (or just with any particular item), is a great way to encourage people to buy from you, but also to spend more per sale if they have to spend a certain limit. A great way to take this strategy a step further is to make your free gift a sample of other products you want to promote, or a new product you want to encourage your customers to try so as to buy in the future. For example, beauty brands use this strategy regularly, and to great effect, offering a selection of sample size beauty products in a cute looking case, when spending over $50, $70, $100, etc. in one transaction. Not only does the free gift encourage their customers to buy more beauty products in one transaction, it also allows them a chance to introduce their customers to new products or items they may not have bought previously, without the chance to try them first. A twist on this method that we used with great success in building a coup...

By: Kayla McDonald   Hiring a marketing consultant is a good choice whether your organization needs support with social media, website design, or advertising. To help companies in creating a solid foundation for business growth,  Marketing professionals combine their business skills, such as strategic thinking and problem-solving, with technical expertise. They can help you develop a marketing strategy to reach ideal customers. What Is a Marketing Consultant? Depending on their skill set (such as Event marketing or Web design) and industry  (such as consumer products or B2B services)  a marketing consultant may concentrate on a specific niche. Regardless of their area of expertise, these experts should be able to improve your marketing efforts! However the process of finding a suitable fit for your organization can be daunting, so here's a list 7 qualities to look for when hiring your next Marketing Consultant. Accountability Partner - Entrepreneurship can get lonely. A whopping 86...

1: What is Schema? Schema is best described as a type of language and coding system. It helps organize the data and shows more relevant results in search engines for the end user. This system began in 2011 and has widely been supported and used by several search engines like Yandex, Microsoft, Yahoo, and Google as an attempt to bring more pin-pointed results to their users. Schema is often referred to as a markup system that is used to optimized websites. Essentially, it paves the way for search engines to interpret information and show the most relevant results. Now, if you think that Schema doesn't apply perfectly to your website, you couldn't be more wrong. Schema can offer a variety of features that you perfectly image and optimize to your advantage. The most surprising thing about schema is that it collects and displays every meager detail about the data you have questions about. For example, if you search for a specific hotel in your area on the Google sea...

Golf simulators  have become increasingly popular in recent years, as they offer golfers the ability to practice and play in a controlled environment. However, one of the most commonly asked questions about golf simulators is how accurate they are compared to real-life golfing. In this article, we will explore the technology and equipment used in golf simulators, compare their accuracy to real golf course play, and discuss the factors that can affect the accuracy of a golf simulator. We will also provide tips on how to calibrate and maintain a golf simulator for optimal accuracy, and explore the use of sensor systems and ball tracking technology in golf simulators. Finally, we will examine the benefits and limitations of using a golf simulator for practice and improvement, and discuss how professional golfers and golf coaches use golf simulators for training and analysis. Table of contents  [ show ] The Technology and Equipment Used in Golf Simulators Golf simulators use a combination...